Johannesburg International Motor Show 2013 | idea lab events

Johannesburg International Motor Show 2013


Idea Lab Events for WesBank took JIMS by storm from the 16th to the 27th of October 2013 – The Johannesburg International Motor Show is the single largest international automotive event in Southern Africa and the exhibition (held once every two years) runs in conjunction with two additional shows ‘Auto Shop’ and the ‘Johannesburg Truck Show’ which collectively offer a complete representation of the motor industry, serving Sub Saharan Africa and South Africa as host country. This event took place at the Johannesburg Expo Centre, Nasrec, Johannesburg, and was the ultimate automotive lifestyle showcase for WesBank products and services.

This was also the ideal podium to announce the finalists for the Car of the Year 2014 and Idea Lab produced and directed a dramatic reveal announcement of the 9 contenders and managed the Fleetvantage Exhibition Stand as well as the hugely successful Win a Car Competition at this year’s event.