Samsung NX30 Media Launch – Discover life’s hidden moments
The inner city of Johannesburg became our playground as Idea Lab Events took 60 key industry influencers, media and bloggers on a whirlwind tour...
The Art of Winning Design – WesBank Car of the Year 2014
“While the masters of old will always inspire, Designers may be the true intellectuals of the future”
WesBank Gala Dinner
The bygone glamour of the Great Gatsby inspired a Gala Year End event for WesBank in 2013
Altech Autopage Cellular Year-End – Luxury & Reward
Ultimate VIP reward and luxurious spoiling awaited Altech Autopage Cellular staff...
WesBank Management Conference
The charming grace and natural beauty of Kloofzight Lodge was the setting for this annual conference
Johannesburg International Motor Show 2013
Idea Lab Events for WesBank took JIMS by storm from the 16th to the 27th of October 2013
Kurt Wenner Street Art Activation – Imagination, Creativity & Innovation
To celebrate and commemorate 175 years of help, First National Bank commissioned Idea Lab Events and Kurt Wenner...
MTN Power Breakfast Series 2013
The final 2 installments of the hugely successful Power Breakfast National Road Show Series for 2013
Hillbrow Unplugged
Changing the heart of the city “… discard them and their value will never be known – Improve them and ...
Executive Gala Dinner
Yesterday has passed, tomorrow we can plan but we only have now to live and delight in the senses – ...
delight in the senses…
Yesterday has passed, tomorrow we can plan but we only have now to live and delight in the senses – ...
MTN Power Breakfast 2013
The 2013 series of Power Breakfasts kicked off with a retro bang as the Idea Lab Events team hit the ...
Fantasia Feast
Loosely inspired by the magical tale of love – a Midsummer Night’s Dream – our evening of Spring mystery and ...
Imagination…
…is the true magic carpet. ~ Norman Vincent Peale
FNB Live Event
On 17 January 2013, Idea Lab Events for client FNB and Metropolitan Republic, was privileged to be the live event ...
Harvest Festival
This was a heartfelt salute to the arrival of Summer at the close of the MTN Branded Channel Conference, a ...
Charlie and the Chocolate Factory
Using the mysterious magic of the World of Wonka simply as our starting point and a guide theme for the ...
Samsung Vodacom Conference Gala Dinner
Samsung Mobile South Africa partnered with Vodacom to host a Gala Awards Evening at the 2012 Business Services Sales Conference, ...
FNB Executive Dinner
Guests were invited to indulge in an eco inspired culinary feast...
MTN Game Show Finals
Idea Lab Events produced the spectacular MTN IQ Game Show Finals, the glittering culmination of Regional and National preliminary rounds ...
Samsung Galaxy Note Launch
Conceptualised as a series of cameos that reflected the artistic expression and creative freedom of the new Samsung Galaxy Note ...
MTN Cool Jazz
Idea Lab designed and produced a sophisticated evening of culinary delight and soulful Cool Jazz for this MTN Business Year-End ...
A chief event of life…
… is the day in which we have encountered a mind that startled us. ~ Ralph Waldo Emerson
Samsung Connect
Tasked by the Samsung Electronics Executive to consider and create a staff conference forum targeted at all Samsung South Africa ...
Samsung Galaxy Wave Launch
Inspired by the power and enigmatic spirit of the ocean and the inherent strength of a wave, Samsung Mobile South ...
MTN Ayoba! Brand Launch
Idea Lab conceptualised, produced and managed the MTN South Africa Launch of the Ayoba Summer campaign to the media, key ...
Altech Autopage Year-End 2010
The end of the year 2010 and the Altech Autopage Staff were set to celebrate Summer with a year-end under ...
FIFA 2010 – MTN Sponsorship Announcement
Idea Lab was part of the winning team that produced and managed the official launch announcement of MTN’s 2010 FIFA ...
All art is autobiographical
…the pearl is the oyster’s autobiography. ~ Federico Fellini
Team MTN Qhubeka Gala Dinner
To mark the momentous announcement that MTN would set up sponsorship enabling the very first wholely African Cycling Team to ...
Samsung Notebook Launch
True Mobility had just arrived with the launch of the Samsung Series 9 Notebook, and over 500 VIP Guests, Dealer ...
Amazement…
… awaits us at every corner. ~ James Broughton
MTN Go Launch
Idea Lab Events was tasked with launching MTN’s GO Brand Campaign to 3 500 MTN Staff to ensure passionate buy-in ...
LA & Vegas Sales Incentive Announcements
Live the Life in LA & Vegas! – Samsung Mobile offered their top MTN Dealer Principles the ultimate sales incentive. ...
Samsung Galaxy Tab Launch JHB
Inspired by the distinctive lifestyle benefits and unique selling propositions of the two devices being launched, Idea Lab created a ...
MTN Business Stakeholder Gala Dinner
Inspired by the hugely successful reality show Strictly Come Dancing and harnessing raw Latin American energy, Idea Lab delighted 350 ...
Altech Autopage Year-End 2011 Jukebox Jol
Featuring the talents of Dantanio, Winnie Khumalo, Garth Taylor, Samantha Peo, DJ Jazzy D and hosted by the comic genius ...
Samsung Galaxy TAB Launch CT
Inspired by the distinctive lifestyle benefits and unique selling propositions of the two devices being launched, Idea Lab created a ...
MTN Foundation Gala Dinner
Commissioned by the MTN SA Foundation to conceptualise and produce a multi-sensory gala dinner experience aimed at sharing key strategic ...
Samsung Mobile TAO Opening
The Samsung sponsored opening of one of Johannesburg’s most stylish and technologically advanced venues – TAO Bedfordview – was the ...